I'm Luke Newland. Designer, Developer and Website Manager.
10+ years experience in web & graphic design. Problem-solver. A WordPress expert. Extensive experience in paid-media campaigns and tech solutions.
Services & Skills.
Web Design & Development
Handle all elements of the web design and development process from hosting and domain management, to SEO and custom functionality.
Graphic Design & Video Editing
Have produced hundreds of article-lead featured images, video thumbnail graphics and custom graphics for web. Short-form video edits for YouTube and Instagram.
Paid Media Marketing
Ran campaigns valuing more than $100k yearly across paid media to fulfill multiple objectives using Meta, Google, Reddit and native advertising platforms. Developed growth and acquisition strategies and ad creatives including images and video.
History.
LIVEKINDLY Media Inc.
Technical Director
2017 – Present
Design. Designed and developed the first of many iterations of LIVEKINDLY.com, providing extensive technical support to a growing team across an 8 year period.
Paid Media. LIVEKINDLY had assistance in it’s growth using strategic paid campaigns, targeting custom audiences to perpetuate exceptional growth. Using ongoing campaign analysis and detailed custom reporting, my primary aim was to make every dollar count.
SEO. Pivotal to the initial and ongoing growth of LIVEKINDLY was being discovered by search engines. Extensive analysis, testing and reporting was conducted regularly – and it paid off. To date, LIVEKINDLY has accumulated more than half a billion search impressions.
SeaBreeze Design.
Owner
2013 – Present
Founded in 2013, SeaBreeze Design was built with the purpose of assisting small to medium businesses realise their web potential. Web design, SEO and e-commerce is the foundation of what we do, and have brought more than 60 sites to life since our inception.
Web Design.
LIVEKINDLY began life as a passion project and became a global brand with more than 2 Million social media followers and multi-million monthly web users.
Designed an infrastructure to allow multiple editors to curate and publish 10,000 articles. Ran effective paid media campaigns worth more than $250k. Provided comprehensive technical support to 20+ team members. Planned and implemented SEO strategies. Set up and maintained operational software and services. Produced hundreds of featured article images and video thumbnails. Set up and ran multiple e-commerce projects. And much more.
Paid Media.
Hands-on experience in managing and optimizing paid advertising campaigns, and have developed a balanced skill set that merges creative design with data-driven strategy.
Deployed hyper-specific US regional campaigns (Los Angeles, New York) to drive growth, engagement and subscribed users. Ran tests, produced reports and implemented measures to consistently improve campaign results.
Also experienced in operating on a broader level. LIVEKINDLY wanted to be recognised as a global brand, so using insights from various user analytics sources, was able to create campaigns to further expand our reach and influence beyond areas we were reaching organically – in rapidly expanding markets.
Reporting is key – introduced a culture of data analysis and understanding to ensure all areas of the business are able to influence difference-making assessments of ongoing campaign performance. Listen to your audience.
Graphics & Video.
Contact
GET IN TOUCH
lukejnewland@gmail.com
+44 07563 076 144